Swann Training & Consultancy
About the project
Swann Training & Consultancy is a well established training company, run by Richard Swann. They are an independent provider of training and consultancy services for health, social care and education services.
Established over 15 years ago, Richard had largely relied on word of mouth and his excellent reputation to source new business opportunities. He came to Solution17 in search of a full online presence, using a new website as a ‘hub’ to direct existing and potential new clients to his contact details and the services he offers.
What we did
The first step was to get a clear understanding of Richards business and ascertain what he wanted to achieve from the new website. Richard had little in the way of branding, no social media presence and very sparse results on a general Google search.
We began with helping choose the correct domain name and associated business email accounts. Our graphic design team then created a new logo for the company which we would base the design of the website around.
We wanted the website to appeal to a more corporate audience so we teamed a clean, fresh design with simple navigation structure to allow users to find the information they were looking for, quickly.
Following an incredibly successful digital project Swann Training now has a brand, a bespoke website, search and social media presence.
What they said
Delighted with my new website. Ross and the team were extremely responsive and helpful, highly recommend Solution17!
There is still more work to do with Richard. As this was a brand new domain and website, we are next targeting the SEO side of things. We will help to improve customer engagement by funneling as many prospective client to the new Swann website as possible.
There is also much more work to do on Swann’s social media accounts. With dedicated campaigns we will help to improve visibility of both Facebook and Instagram accounts to really get the Swann’s brand ‘out there’.
You can view the full site here